AI agents for prospecting: authorized contacts, interest and CRM
Northway implements AI agents for prospecting that follow up with authorized contacts, identify interest and hand opportunities to sales with context in the CRM. Explore the demo and map opportunities.
Northway is an AI agent platform for large companies. The Northway team implements and supports agents that answer on WhatsApp, look up the ERP and update the CRM — in sales, prospecting, collections, purchasing and customer service —, following the rules, access and limits agreed with each company, with the team in control through the Hub.
Solutions
Platform
- Hub: where the team follows agent conversations, takes over when needed and manages journeys.
- Campaigns: WhatsApp sends to authorized lists, with every reply handled by the agent.
- Northway OS: questions about the operation answered from connected sources, with actions that require approval.
- Integrations: catalog of connected systems (WhatsApp, CRM, ERP, Google Workspace and more).
Cases and content
- Bunker case: +R$ 1 million in pipeline generated in 3 months, with AI on inbound WhatsApp.
- Ziviani case: R$ 215k in condominium collection agreements signed on WhatsApp, with negotiation, digital signature and down payment in the same conversation.
- HUNTER case: construction photo reports filled in by a computer-vision AI agent — the January–July archive (2,941 photos) in about 35 minutes, versus about 18 days by hand.
- Blog: articles on AI agents, sales, customer service, strategy and implementation.
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